The Croffle Store SM City Cebu – Sweet, Buttery Perfection in Every Bite 🍩✨

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If you’ve got a sweet tooth and a soft spot for anything buttery, flaky, and indulgent — The Croffle Store in SM City Cebu is about to be your next dessert obsession. 😋

We’ve seen this shop popping up on our feed for a while, and finally, we decided to check out what the hype was all about. And let’s just say — it did not disappoint! From the smell of freshly baked croffles wafting through the air to the first crunchy bite, everything about this experience screamed comfort and happiness. 💛

The Star of the Show: Nutella Croffle 🍫✨

We went straight for their bestseller — the Nutella Croffle — and it was everything we hoped for and more. The croffle (a delightful hybrid of a croissant and waffle) had that golden crisp exterior that gives a satisfying crunch, while the inside remained buttery, soft, and fluffy.

Topped with a thick spread of Nutella and a light dusting of sugar, it’s the kind of dessert that hits all the right notes — sweet, nutty, and perfectly balanced. Both Ada Miko and Ada Meg gave it a 9 out of 10, which tells you exactly how delicious it is. 😍

It’s sweet, but not overly so — just enough to keep you reaching for another bite. Pair it with coffee, milk tea, or even water (because let’s be real, you won’t want to waste a crumb). ☕💫

Made Fresh, Served with Love 🍯

One of the best things about The Croffle Store is how everything’s made to order. You can literally watch your croffle being cooked — pressed, toasted, and topped right in front of you. That freshly baked aroma alone could make anyone smile.

The texture is what sets it apart: crisp edges, soft layers, and that buttery center that melts in your mouth. Every bite feels like a mini celebration — the kind of sweetness that instantly lifts your mood. 🌤️✨

And yes, it’s Instagram-worthy too! The croffles are served neatly plated, perfect for that quick snap before you devour it. 📸

More Flavors to Explore 🍓🍪

While the Nutella Croffle steals the spotlight, The Croffle Store also offers an amazing lineup of other flavors:

  • Lotus Biscoff Croffle – Sweet caramelized crunch with that signature biscuit flavor 🍯

  • Strawberry Croffle – Light and fruity, perfect for those who prefer a tangy twist 🍓

  • Cookies & Cream Croffle – A crowd favorite with that creamy, chocolatey punch 🍪

  • Classic Butter Croffle – Simple, timeless, and utterly satisfying 🧈

Each one brings its own charm, and honestly, we’d recommend trying more than one flavor during your visit. They’re light enough that sharing (or not sharing 😜) is part of the fun!

Perfect for Every Mood 🍰

Whether you’re out on a shopping break, celebrating small wins, or simply in need of a “treat yourself” moment, The Croffle Store has you covered.

It’s a great stop for:
✔️ Afternoon pick-me-ups after shopping at SM City Cebu
✔️ Coffee and dessert dates with friends or your special someone
✔️ Pasalubong ideas for your loved ones who deserve something sweet

There’s something nostalgic about it too — like eating waffles from your childhood but elevated into something even more indulgent.

Budget-Friendly Indulgence 💸

Here’s what makes it even better: it’s affordable. Despite the quality, presentation, and flavor, the prices are very reasonable. For something that feels “premium café level,” it’s a dessert you can enjoy often without breaking the bank.

It’s the kind of indulgence that feels luxurious but stays wallet-friendly — a true Cebuano dessert win! 🙌

Our Verdict 💯

The Croffle Store proves that simple things done right can leave the biggest impression. From its buttery aroma to its golden crunch and rich toppings, everything about the experience was delightful.

We’ll definitely be coming back — not just for the Nutella, but to try every single flavor on the menu. 🍩

If you’re in SM City Cebu, do yourself a favor and stop by The Croffle Store. Whether you’re a dessert lover or just craving a small treat to sweeten your day, this spot deserves a spot on your must-try list.

Because at the end of the day, nothing beats that satisfying bite of something warm, sweet, and made with love. ❤️

Let’s Ma2ke it Yummy! 😋✨

Looking for More Sweet Treats in Cebu? 🍰

If you loved the Nutella Croffle, don’t stop there! Here are other dessert and café finds we reviewed that you’ll surely enjoy next:

J.CO Donuts & Coffee IT Park – Soft, fluffy, and oh-so-satisfying donuts 🍩
Cafe Luke Talamban – 24-hour chill spot for coffee lovers ☕
Marco Polo Lobby Lounge – Elegant ambiance with irresistible cheesy ensaymada 🧀

Each one delivers its own flavor of comfort and indulgence — perfect for your next Cebu dessert crawl. 💛


Location: Juan Luna Ave. cor. Cabahug and Kaoshiung Streets, Cebu Port Center, North Reclamation Area, Mabolo, Cebu City, 6000 Cebu, Philippines

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